A Foursquare StrategyA Foursquare Strategy

Foursquare is taking off like gangbusters, and it’s got me excited about combining social media with actual social interactions. Last week, Rafael Gallegos of New York Theatre Workshop asked me, “We have foursquare checkins, but I’d really like to run a deal for the mayors but don’t know how to [...]

Twitter AnalyticsTwitter Analytics

Taking a deeper dive on one test twit to see what kind of online tools exist out there, and what we might learn from the mighty @pcsghost. Link to more