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A Digital Media Audit for Dad’s Garage

Dad’s Garage Digital Media Audit

View more presentations from Devon Smith.

Of all the awesome people I met at the TCG conference, only Kevin Gillese actually asked me what I thought of his theatre’s social media strategy. I couldn’t give him an answer off the top of my head, but now that I’m finally back from the conference circuit, I thought I’d try to put my thoughts in order on what a digital media audit could look like. You might remember a few months ago I did a social media footprint for Vocalo. In truth, I’m just making these words up. But I hope this new format is a step forward in readability and usability.

If you were the Artistic Director (or really, any staff member) of Dad’s Garage, what questions would you still have after reviewing this presentation?

July 1st, 2010 | Tags: , | Category: Case Study, PowerPoint

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  • Kevin

    Devon! What an awesome lady you are, I can't believe you found the time to create this presentation after me having just mentioned my question to you briefly at the bar. I went through everything with my Marketing Director and feel like I understand so much more of what's going on with our online presence.

    You are amazing and super smart, thank you so so much.

  • devonvsmith

    Glad you liked it! Enjoy :)

  • Beth Kanter

    Devon, I like how you did this in Powerpoint. i do an audit of the social media presence of participants in workshops, based on a survey. But I like the format you have used.

  • Rachel

    Hey Devon – want to do one for us at http://www.synchrotheatre.com?
    :)

  • devonvsmith

    a ha! So you've caught on to the 'ask and ye shall receive' theme of my blog. How about this: I'll write a more detailed 'how to' post so you can do your OWN digital media audit. And if you send it to me, I'll provide feedback & advice :)

  • http://lightthemonfire.tumblr.com benthietje

    This was very interesting. Thanks for the great post!

  • devonvsmith

    Awesome. Glad you enjoyed!